BLACKPINK's 'Pink Venom' surpasses 800 mln views on YouTube

By Kim Joo-heon Posted : January 29, 2024, 17:58 Updated : February 1, 2024, 08:44
[Courtesy of YG Entertainment]

SEOUL -- The music video for BLACKPINK's dance song "Pink Venom" has garnered more than 800 million views on YouTube, 527 days after its release on August 19, 2022. The song with hip-hop and electronic dance music features entered the Billboard Hot 100 chart and topped the charts of major domestic online music streaming services in 2022.
 
The music video had 801,064,451 views as of 5:39 p.m. (0839 GMT) on January 29. The number of music video views on YouTube surpassed 90 million within 24 hours of its release and 100 million within 29 hours.
 
Despite its worldwide popularity, the song was excluded in September 2022 from "K-Chart," a chart of the week's top 50 songs released by Music Bank, after South Korea's state-run TV network KBS ruled that it was judged to be "inappropriate" for violating broadcasting regulations such as referring to the brand of a specific product. The four-member band mentioned Celine, a French ready-to-wear and leather luxury goods brand, in its lyrics. Lisa, a Thai member of BLACKPINK, serves as Celine's global ambassador.
 
There was no official comment from the group's agency regarding KBS' unexpected judgment that could affect BLACKPINK's activities. The group was not active in domestic music programs mainly because of its tight schedule. After releasing Pink Venom, the band embarked on its world tour "Born Pink" starting in October 2022. Throughout the one-year world tour, the iconic girl group attracted about 1.8 million fans in 34 cities.

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