GS Caltex partners with Summit Cosmetics for global marketing of eco-friendly cosmetic ingredient

By Candice Kim Posted : June 13, 2024, 14:45 Updated : June 13, 2024, 22:55
Kwon Young-woon (left), head of GS Caltex's Technical Research Institute, and Koh Akiyama, CEO of Summit Cosmetics, pose for a photo after signing a memorandum of understanding in Tokyo on June 12, 2024. Courtesy of GS Caltex
 
SEOUL, June 13 (AJU PRESS) - GS Caltex has signed a memorandum of understanding with Japan's Summit Cosmetics for the global marketing of its eco-friendly cosmetic ingredient, GreenDiol.

GS Caltex is the first company in the world to develop mass production technology for GreenDiol, the brand name for 2,3-Butanediol, which offers excellent moisturizing, anti-inflammatory, and solvent properties.

Under the agreement signed Wednesday, GS Caltex will supply GreenDiol to Summit Cosmetics, leveraging the latter's global distribution network spanning North America, Europe, South America, and Japan to significantly boost overseas sales.

"Through this partnership, we expect GreenDiol's global market expansion to accelerate," said Kwon Young-woon, head of GS Caltex's Technical Research Institute.

Summit Cosmetics also plans to obtain approval from Japan's regulatory agency to market GreenDiol for functional cosmetic applications such as anti-wrinkle and whitening products, in addition to general cosmetic uses.

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