SEOUL, December 30 (AJP) - South Korean artificial intelligence software firm Nota has signed a contract with Samsung Electronics to embed its AI model optimization technology in the latter's next mobile application processor, the Exynos 2600.
The deal, announced Tuesday, follows an earlier agreement covering the Exynos 2500, extending a partnership aimed at boosting on-device AI performance in Samsung’s flagship chipsets.
Nota, led by Chief Executive Chae Myung-soo, said its AI optimization platform, NetsPresso, can shrink AI model sizes by more than 90 percent while preserving accuracy. Samsung selected Nota again to help maximize performance and efficiency in its next strategic mobile processor, the company said.
As part of the collaboration, Nota will participate in developing the next version of Samsung’s in-house toolchain, Exynos AI Studio.
The company said it will focus on maintaining precision so that large generative AI models can run smoothly on smartphones and other devices without relying on cloud connectivity.
Nota also plans to further automate the optimization pipeline, allowing developers to deploy the latest AI models more quickly within the Exynos ecosystem.
Devices powered by the Exynos 2600, including upcoming Galaxy smartphones, are expected to offer faster and more powerful on-device AI capabilities.
“This collaboration, which has continued since the Exynos 2400, demonstrates that Nota’s technology delivers tangible value when combined with Samsung’s hardware,” Chae said in a press release.
Nota said it is expanding its business beyond mobile chips into areas such as robotics, home appliances and autonomous driving, leveraging lightweight AI model technology developed over the past decade.
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