YG Plus to open BLACKPINK 'Deadline' pop-up in Seoul
By Joonha YooPosted : February 24, 2026, 15:49Updated : February 24, 2026, 15:49
This photo provided by YG Entertainment show BLACKPINK's poster for their upcoming album 'DEADLINE"
SEOUL, February 24 (AJP) - YG Plus announced that it will operate pop-up stores themed around BLACKPINK’s upcoming release “Deadline” from Feb. 28 to March 8 at Musinsa Store Myeongdong and Musinsa Standard Seongsu.
The pop-up will unveil a range of official merchandises commemorating the new album.
Items include apparel and lifestyle products reflecting the album’s concept, as well as limited-edition exclusive goods will be available at the pop-up.
Members of BLACKPINK pose for photos at the pink carpet event for “BORN PINK IN CINEMAS” held at Times Square in Yeongdeungpo. From left: Rosé, Jennie, Jisoo and Lisa. [Photo by Yoo Dae-gil dbeorlf123@ajunews.com ]
Following the kick off in Seoul, the “Deadline” pop-up is scheduled to expand sequentially to major global cities, including Hong Kong and Macau.
YG Plus said “It is a pop-up designed to allow fans to experience BLACKPINK’s global influence in an offline space." adding "It will provide a special opportunity for fans around the world to directly experience the message and mood of ‘Deadline.’”
The four-member K-pop heavyweight girl group BLACKPINK — Rosé, Jisoo, Jennie and Lisa — recently surpassed 100 million subscribers on its official YouTube channel, becoming the first artist in YouTube history to reach the milestone with an official artist channel.