Omega has handled timekeeping for all TGL matches held since December at the SoFi Center in Florida, including the league’s central “40-second shot clock.” As the official timekeeper, the company said its role goes beyond measuring time, helping raise pace and tension while influencing players’ strategic decisions.
TGL is a hybrid golf league that combines simulator-based long-game play with short-game shots on an indoor, high-tech green. The 40-second shot clock is designed to create quicker action and a team strategy-focused structure, making time a decisive factor. Omega has placed shot-clock timing displays on both sides of the venue’s large front screen to heighten visual engagement.
“Precision, power, time, technology and team dynamics are Omega’s core values, and they align with TGL’s fast, technology-driven play and emphasis on teamwork,” Omega said. The company added that TGL’s push to reshape traditional golf also matches Omega’s “pioneering spirit,” calling the partnership a way to put those values into practice.
Omega’s timekeeping will continue during the final series, scheduled for March 24 and 25 in a best-of-three format. Jupiter Links GC, featuring Tiger Woods and Kim Ju-hyeong, will face Los Angeles Golf Club, which includes Tommy Fleetwood and Justin Rose, with the title at stake.
Omega has served as an official timekeeper at international sports events for more than 90 years, starting with the 1932 Los Angeles Olympics. Since 2001, it has also been the title sponsor of the Omega European Masters, maintaining ties to golf.
* This article has been translated by AI.
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