Samsung SDS and OpenAI signed a reseller partner agreement in December last year, the first such deal with a South Korean company. From left: Lee Ho-jun, executive vice president and head of Samsung SDS’ Cloud Service Business Division, and Kim Kyung-hoon, OpenAI Korea’s country head. [Photo=Samsung SDS]
Samsung SDS said Sunday it is expanding cooperation with OpenAI as it moves to target the education market for generative artificial intelligence.
The company said it has secured additional sales rights for ChatGPT Edu and will step up efforts to provide a safer environment for AI use in education.
ChatGPT Edu is an AI service for schools, publishers and other education organizations. Samsung SDS said it applies a “non-training policy,” meaning user conversations and responses are not used as AI training data, strengthening data privacy and security.
It also supports functions including text generation, coding, data analysis, web browsing, document summarization and building customized chatbots, using the latest GPT-5-based language model, the company said.
OpenAI designed ChatGPT Edu based on experience with ChatGPT Enterprise at major universities worldwide, Samsung SDS said, adding that it is being used at the University of Oxford, the University of London, the Wharton School and the National University of Singapore.
Samsung SDS said it plans to broaden the service for institutions seeking to adopt generative AI in education and research. It is conducting a proof of concept with Korea National Open University, which it said has about 90,000 members, and plans to discuss a formal rollout.
In the corporate market, Samsung SDS said it has continued to add customers since signing its OpenAI reseller partner agreement, offering tailored AI transformation strategies and expanding across industries. It said it recently signed contracts to supply ChatGPT Enterprise to major companies in the public, finance, manufacturing, distribution and service sectors, including Nexen Tire.
Samsung SDS said Nexen Tire is pursuing the tool to improve efficiency in tasks such as knowledge search and document drafting, and chose Samsung SDS to build an environment with enterprise-level security and data management.
Samsung SDS said it provides end-to-end AI transformation services through a “One-Team” structure spanning AI consulting, development and operations, cloud and security. It said it supports the full process from strategy and AI full-stack design to deployment, companywide expansion and operational upgrades, and provides a stable service environment through its own cloud and GPU-based AI infrastructure.
“ChatGPT Edu will help create an environment where generative AI can be used more safely in education,” said Lee Jung-heon, executive vice president and head of Samsung SDS’ Strategic Marketing Office. “Based on our cooperation with OpenAI, we will strengthen our role as an AX partner that goes beyond simple reselling to design and scale enterprise AI operating systems.”
* This article has been translated by AI.
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