Virtual idol group B:DAWN has begun its debut countdown.
Agency Duri Entertainment said April 30 that it released a music video teaser for the group’s debut single, “BEOM,” on B:DAWN’s official social media channels.
The short clip offers a first look at the title track’s main melody and concept, pairing a forceful sound with a heavy mood to build anticipation for the group’s debut.
The teaser features backdrops associated with Korean imagery, including Namsan Tower and hanok-style traditional houses. Tiger visuals tied to the song title “BEOM” underscore a strong, fearless concept.
An addictive beat, rapid cuts and scenes hinting at a powerful performance also stand out, blending Korean symbols with the distinctive look of virtual idols to signal B:DAWN’s own K-pop mood.
The teaser follows previously released member images and a title poster as part of the group’s debut promotion. B:DAWN plans to highlight its presence as a next-generation virtual idol act through a concept combining bold visuals, musical identity and Korean symbolism.
B:DAWN will hold its debut showcase May 6 for its first official meeting with fans. The event will be streamed exclusively live through Naver’s livestreaming platform, Chzzk. The program will include the debut-stage performance, member introductions, talk about the debut single and real-time interaction.
The showcase will be held at the “Vision Stage” at Naver 1784 and will use Naver production technology, which the agency said is expected to present B:DAWN’s performance in a more three-dimensional way.
A company official said the title track “BEOM” compresses “the bravery of a tiger and the members’ strong energy into music,” adding that the teaser is the first reveal of part of the music and world the group will present. The official asked for interest and support for the full music video and the May 6 debut showcase streamed exclusively on Chzzk.
* This article has been translated by AI.
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