Kia April Global Sales Rise 1% to 277,188 Despite Uncertainty

By Han Jiyeon Posted : May 4, 2026, 16:45 Updated : May 4, 2026, 16:45
The Kia The 2026 Sorento. [Photo provided by Kia]

Kia said Sunday that its global vehicle sales in April rose 1% from a year earlier to 277,188 units.

Sales in South Korea climbed 7.9% to 55,045, while overseas sales slipped 0.7% to 221,692. Special-purpose vehicle sales totaled 451.

The Sportage was Kia’s top-selling model worldwide in April, with 51,458 sold. It was followed by the Seltos with 28,377 and the Sorento with 22,843.

In South Korea, the Sorento led sales with 12,078 units.

Passenger-car sales totaled 13,441, led by the Ray with 4,877, the K5 with 2,366 and the K8 with 1,461.

Recreational vehicle sales totaled 35,877, including the Sorento, the Carnival with 4,995, the Sportage with 4,972 and the EV3 with 3,898.

Commercial vehicle sales totaled 5,727, including the PV5 with 2,262 and the Bongo III with 3,335.

Overseas, the Sportage was the best-selling model with 46,486 units, followed by the Seltos with 24,797 and the K4 with 18,654.

Kia sold 451 special-purpose vehicles, including 63 in South Korea and 388 overseas.

A Kia official said sales in Arab and Middle Eastern markets fell somewhat due to geopolitical risks in the region, but strong demand in South Korea and overseas markets outside the Middle East supported overall growth. The official said Kia will seek to sustain momentum with eco-friendly vehicles, including electric vehicles and hybrid SUVs.




* This article has been translated by AI.

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