Ham pointed to the company’s solution, "SolarShare Baro," a corporate platform that lets businesses buy electricity directly to meet RE100 goals. Using a company’s rooftop, H Energy installs and operates a solar power facility, allowing the business to receive power without upfront investment and at about 28% less than Korea Electric Power Corp. rates, he said.
"In South Korea, where dependence on energy imports exceeds 90%, sunlight and wind are the only means of self-reliance," Ham said. He argued that instead of waiting decades for transmission lines needed for large power plants, the fastest approach is producing and using electricity on-site from corporate rooftops — a local production-and-consumption model.
Ham also said technology can address structural bottlenecks in South Korea’s renewable energy market. He founded H Energy after leading energy projects for 17 years at LG CNS, aiming to use an artificial intelligence platform to streamline a market he described as fragmented across design, construction and operations.
"In the coming era of renewable energy, the ability to integrate distributed resources into data and forecast with AI will become national competitiveness," Ham said. He added that H Energy’s goal is to change how energy capital is owned and distributed so returns circulate within local communities.
Founded in 2018, H Energy operates multiple renewable energy platforms using data and AI. In addition to SolarShare Baro, it runs SolarOnCare, an asset management platform for solar power plants; Mohat, a cooperative-based renewable energy investment platform; and SolarShare, a rooftop solar leasing platform, the company said.
Ham said the company’s ambitions extend beyond South Korea, with a long-term goal of exporting a "K-energy platform" to global markets, using Japan as a base and expanding to Southeast Asia and beyond.
"No matter who installs solar panels or what power plants are built, our role is to build a platform that ensures those resources are operated properly," Ham said. "Changing the ownership and distribution structure of energy capital — that is why H Energy started, and it will not change."
* This article has been translated by AI.
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