Shinhan Card Integrates Payments and Asset Management with SOL Pay

Shinhan Card's lifestyle finance platform, Shinhan SOL Pay, is expanding its offerings by integrating payment, asset management, travel, and convenience services into a comprehensive financial platform.

As of the end of February, Shinhan Card reported that the number of subscribers to Shinhan SOL Pay has reached approximately 20 million. The company aims to encourage customers to use Shinhan SOL Pay across various payment scenarios, thereby accumulating data to enhance customer experiences and build a virtuous ecosystem.

Shinhan SOL Pay includes features such as a payment function called 'Pay,' transaction management under 'My,' asset management based on My Data in 'Assets,' a collection of discounts and events in 'Benefits,' and loan product recommendations in 'Finance,' all within a single app.

The payment infrastructure is also being expanded. Shinhan Card has introduced the industry's first iPhone touch payment service, allowing iPhone users to make payments at all merchants without a physical card. It also offers global payment features such as Android-based NFC payments and UnionPay and Line Pay QR payments.

Additionally, a dedicated platform for teenagers, 'SOL Pay First,' has been launched as an industry first. This platform is tailored to the financial lives of teenagers, prominently displaying their spending and remaining balance for the month, along with payment and transfer functions on the main screen.

Services specifically designed for overseas travel have also been enhanced. Through 'SOL Travel+,' users can access discounts and cashback benefits for accommodations, shopping, and dining, as well as features to block overseas won payments and prevent fraudulent transactions abroad.