LG Electronics Supports Child Welfare with Battery Recycling Fund

LG Electronics is launching an initiative to promote environmental protection and community support through its ESG management by collecting vacuum cleaner batteries.

On May 18, LG Electronics announced that it will conduct a customer participation resource recycling campaign called 'Battery Return' in collaboration with the Korea Environmental Corporation and E-Circular Governance until June 30.

Battery Return is a resource recycling project that offers customers a tangible discount when they return used vacuum cleaner batteries for the purchase of new batteries. The collected waste batteries will undergo a systematic and safe disassembly process, allowing for the recovery of key rare metals such as nickel, cobalt, lithium, and manganese.

Market research firm SNE Research predicts that the global waste battery recycling market will grow from 3 trillion won in 2025 to 70 trillion won by 2030. Since 2022, LG Electronics has been leading the resource recycling culture in the home appliance industry through this annual campaign, collecting approximately 128 tons of waste batteries, totaling over 280,000 units, and extracting more than 11 tons of rare metals.

In 2024, LG Electronics plans to establish a resource recycling system for electronic products by signing a memorandum of understanding with the Korea Environmental Corporation and E-Circular Governance for the collection and recycling of small batteries, further advancing the transition to a circular economy.

This year's campaign has increased discount benefits to encourage more customers to participate in resource recycling. Customers can visit any LG Electronics service center nationwide to return used vacuum cleaner batteries, regardless of the manufacturer, and receive a discount of 40,000 won on the purchase of a new wireless stick vacuum cleaner battery, up from last year's 30,000 won.

A portion of the funds raised will be used to support child welfare facilities. This initiative expands the campaign's significance beyond simple resource recycling to include social contribution activities for underprivileged groups.

Customers can also apply online and return waste batteries to the nearest waste electronic appliance collection point. The locations of these collection points can be found on the 'Resource Recycling Practice Platform.'

Son Chang-woo, head of LG Electronics' Living Solutions Division, stated, "We will continue our responsible management to build a circular economy for the environment and society, beyond just providing customers with the best product experience."