Hyundai Engineering announced on May 18 that it has signed a business agreement with the Seoul Club to apply the club's operational expertise to the Apgujeong Hyundai community.
Established in 1904, the Seoul Club is the only international social club in South Korea, fostering social exchanges among diplomats and both domestic and foreign members for 120 years. Hyundai Engineering reported that this marks the first time the club has formed a strategic partnership with an external entity.
Under the agreement, the Seoul Club will propose community spaces that enhance social interactions and develop operational scenarios to facilitate exchanges among residents. Signature areas will feature the Seoul Club's certification mark. Additionally, community programs will be implemented to encourage natural interactions among residents, including activities in music, art, sports, and charitable initiatives that embody the principle of 'noblesse oblige.'
A representative from Hyundai Engineering stated, "We are collaborating to transform the Apgujeong redevelopment area into a 'private social town' where global leaders can connect and find inspiration, rather than just a residential space. We aim to demonstrate a unique residential value that only Apgujeong residents can enjoy by combining the history of the Seoul Club with Hyundai Engineering's technological expertise."
Meanwhile, Hyundai Engineering highlighted that at the promotional center for Apgujeong District 5, located near Apgujeong Station on Line 3 in Gangnam, visitors can enjoy a 420-meter circular walking path comfortably throughout the year, regardless of the season. The facility will also include a fitness center, all-day dining, a wellness spa, a sauna, and a premium two-story golf course with a 35-meter driving range.
* This article has been translated by AI.
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