According to reports from The Verge and others on May 27, Meta plans to test its dedicated paid AI products, named 'Meta One Plus' and 'Meta One Premium,' starting next month in Singapore, Guatemala, and Bolivia. The subscription prices are set at $7.99 per month (approximately 12,000 won) and $19.99 per month (approximately 30,000 won), respectively.
The free version will remain available, but there will be usage limits on advanced features such as image and video generation and complex question answering. Subscribers will have greater access to these capabilities.
The company is also expanding its paid offerings for Facebook, Instagram, and WhatsApp. 'Facebook Plus' and 'Instagram Plus' will be priced at $3.99 per month (approximately 6,000 won), while 'WhatsApp Plus' will cost $2.99 per month (approximately 4,500 won). These subscriptions will include benefits such as extended story exposure time, additional pinned chats, and premium stickers.
Additionally, products aimed at creators and businesses are being introduced, including 'Meta One Essential' for $14.99 per month (approximately 22,000 won) and 'Meta One Advanced' for $49.99 per month (approximately 75,000 won). These will offer features like verification badges, enhanced search visibility, and the ability to include external links in posts and short videos.
This monetization strategy is closely tied to Meta's increasing investment burdens. According to Reuters, the company raised its capital expenditure forecast for 2026 from $115 billion to $135 billion to a new range of $125 billion to $145 billion during its first-quarter earnings report. As costs for data centers and computational infrastructure rise rapidly, investors are becoming more sensitive to the timing of returns on these investments.
* This article has been translated by AI.
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