[WNMC 2026] Seo Hye-seung, AJP Director, Presents AI Native News Model in Marseille

Seo Hye-seung, Director of AJP, presents the AJP introduction and expansion vision at the AJP 1st Anniversary Forum held at the Press Center in Jung-gu, Seoul on December 2, 2025. [AJP Yuna Hyun=shooting@ajupress.com]

Seo Hye-seung, the Editor-in-Chief of Aju Media Group (AJP), introduced a Korean model for AI-native news agencies during a panel session at the 77th World News Media Congress (WNMC) held on June 3 in Marseille, France. The session, titled "How AI Is Transforming the News Experience," was moderated by Dmitry Shishkin, a former BBC World Service journalist, and featured media leaders from Germany's dpa, Ippen Digital, and India's Scroll.in.
During the session, Seo highlighted AJP's advantage as a latecomer in the English news agency market, noting that it was designed from the ground up with AI in mind. She explained that Aju Economy produces about 300 articles daily, with some selected by its internal system, "AI Pick," for automatic distribution in languages such as Chinese, Japanese, Vietnamese, and English. This automation has resulted in a tenfold increase in publication volume for those languages and a 30% rise in English traffic.
Seo defined AJP's identity as conveying "Asian substance in English," emphasizing that while language has traditionally been tied to regions, the AI era is reversing that trend. "AI is changing not only how news is created but also how readers experience it," she stated, adding that "the readers know best."
Aju Media Group operates a multilingual and AI-native media organization, featuring Korean-language Aju Economy, the English news agency AJP, and the AI Business Channel (ABC), among others, in five languages.

* This article has been translated by AI.

Kim Dong-young davekim0807@ajupress.com