Coupang Launches Rocket Food Festival with Discounts on Over 4,000 Food Items

Coupang announced on June 8 that it will hold a large-scale food discount event, the "Rocket Food Festival," for Wow members until June 14.

The event will feature discounts on over 4,000 food items, including fresh and processed foods. To ease the burden of rising prices, Coupang is offering exclusive coupons for Wow members and special time-limited deals.

During the event, a limited-time super discount zone will be available. Each day at 7 a.m., the "Daily Special" will showcase nine popular food items at the lowest prices. At 10 a.m., customers can participate in "Taste vs. Taste Chance," comparing prices on fresh and processed foods. Additionally, the "99 Special" will occur three times daily, featuring popular items priced at 9,900 won at 2 p.m., 6 p.m., and 10 p.m.

Wow members will also receive a limited-time coupon pack. Discounts will be applied based on purchase amounts: 2,000 won off for purchases over 50,000 won, 5,000 won off for purchases over 70,000 won, and 20,000 won off for purchases over 150,000 won.

Discount coupons from major food brands are also available. Until June 11, participating brands include Chung Jung One, Jongga, Harim, Pulmuone, Maeil Dairy, Orion, and Nongshim Kellogg. From June 12 to 14, additional benefits will be offered by CJ CheilJedang, Lotte Wellfood, Namyang Dairy, Ottogi, and T-Gen, focusing on weekend snacks and convenience meals.

The festival will also feature themed sections targeting summer demand. These include "Early Summer Vitality Nourishment," offering discounts on whole chickens, abalone, eel, and samgyetang home meal replacements, as well as "Camping Food," which will feature meal kits and meats for camping and outings, and "Cool Summer Foods," focusing on watermelon, ice cream, large beverages, and cold noodles.

A Coupang representative stated, "This event was organized to help Wow members prepare necessary food items at reasonable prices amid the current high inflation situation."

Meanwhile, Coupang is also running a Pet Fair during the same period, featuring discounts on pet supplies from 89 brands, including Ding Dong Pet, Harim Pet Food, ANF, and Natural Core.