NS Home Shopping is launching sales of seasonal local specialties through its 'YES, NS! Paldo Market.'
On June 2, NS Home Shopping reported that it sold 6.7 tons of Shinbi peaches in just over 40 minutes during a broadcast.
Shinbi peaches are a fruit that can only be harvested for about a month each year. They resemble doughnut peaches in appearance but have flesh that is as soft as white peaches.
The Paldo Market reflects NS Home Shopping's slogan for its win-win support initiative, 'YES (Your every step), NS!' The program introduces seasonal specialties from across the country at reasonable prices while also expanding sales channels for local farmers.
On June 17 at 3:40 PM, NS Home Shopping will also sell 'Jeju Premium Mini Pumpkins' through the Paldo Market, offering an 8 kg package for 29,900 won. Following that, 'Yeonggwang Agricultural Cooperative Red Pepper Powder' will be featured on June 19 at 3:30 PM.
Kim Bo-mi, head of the TV Sales Planning Team at NS Home Shopping, stated, "We will continue to support the expansion of sales channels for excellent local products and strive to offer high-quality items to consumers at reasonable prices."
Meanwhile, NS Home Shopping will host the 'NS Food Festa 2026 Iksan' on October 16-17 at the 'Harim First Kitchen' in Iksan, North Jeolla Province. The NS Food Festa is a food culture festival that NS Home Shopping has been organizing since 2008, held in Iksan since 2022. The main event, a national cooking competition, will feature categories for general (meal kits) and family (lunch boxes) this year.
Registration for the general category will be open from July 27 to August 23, with finalists announced on September 1. The family category will accept entries from August 27 to September 15, with finalists revealed on September 21. The final competitions for both categories will take place during the event at Harim First Kitchen in Iksan.
* This article has been translated by AI.
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