Domestic sales fell 18% year-over-year to 1,049 units, while exports rose 7.3% to 47,085 units. This achievement marks the fifth month this year that sales exceeded 40,000 units.
Among the sales figures, the Chevrolet Trax crossover, including its variants, topped the list with 30,503 units sold, a 5.9% increase from the previous year. The Chevrolet Trailblazer, including its variants, saw sales rise by 9.9% to 16,582 units.
Total sales for the first half of the year reached 275,523 units, up 10.5% from the same period last year, combining 5,271 domestic sales and 270,252 exports.
In the second quarter alone, GM Korea sold 142,975 vehicles, a 4.5% increase from 136,838 units in the same quarter last year.
Gustavo Colossi, Vice President of Sales, Service, and Marketing at GM Korea, stated, "The Chevrolet Trax crossover and Trailblazer, which are developed and produced entirely at GM Korea, have maintained strong sales momentum in June, driving our performance in the first half of the year. We will expand customer engagement through events this summer and strive to sustain positive market reactions in the second half of the year."
Additionally, GM Korea will offer various discounts through special promotions in July. Customers purchasing the Chevrolet Trax crossover, Trailblazer, or the American premium pickup truck Sierra will have access to various financing programs and cash or fuel support.
Chevrolet is also expanding the benefits of its 'Chevrolet Homecoming Festival' in July, which will now include customers who own older models from the Chevrolet brand or GM Korea, such as the Spark, Matiz, Damas, Labo, Cruze, Aveo, Orlando, Lacetti, and Malibu. These customers will receive a cash incentive of 1 million won when purchasing a Trax crossover or Trailblazer.
Furthermore, through the Chevrolet trade-in program, customers who own a Spark, Matiz, Damas, Labo, Cruze, Aveo, Lacetti, or Malibu can sell their vehicles to designated used car dealers and receive 700,000 won in cash when purchasing a Trax crossover or Trailblazer.
Separately, active military personnel, government employees, police officers, and firefighters, along with their immediate family members, will receive a cash incentive of 300,000 won when purchasing a Trax crossover or Trailblazer.
* This article has been translated by AI.
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