This summer, Legoland's key strategy focuses on transforming the eastern section of the park (City and Pirate's Sea) into a designated "wet zone" for water activities, concentrating related facilities in this area.
The newly opened "Marina Jet Bay," which is experiencing its first summer, has introduced permanent water features, including a 400-liter water bucket and splash fountains. Interactive attractions that utilize the space's characteristics will also be in operation. Popular rides such as "Splash Battle," where visitors shoot water cannons, and "Wave Racer," which creates water sprays using centrifugal force, will be central to the summer operations.
In addition to rides, outdoor performances will incorporate water elements. Notable shows include "Pirates Adventure," which uses special effects, and the audience-participation fountain show "Marina Jet Dance Party." On July 17, Legoland plans to open a large bounce pool facility called "Watermaze" in the Pirates Party Plaza area, further enhancing its summer offerings.
Visitors can also participate in various events. By completing missions throughout the park in the bingo game "Let's Go! Re-Bingo," participants will receive limited edition photo cards. Additionally, those who find hidden Lego watermelon models near the water facilities and post on social media will have a chance to win hotel stay vouchers and Lego products through a social media event.
Unique summer menu items are also attracting attention. Refreshing options like "Wave Eat" and "Citrus Buckwheat Noodles" are available, and the "Bricktoria Lounge" café offers a "Make Your Own Rainbow Slush" zone for customers who purchase a Legoland tumbler, allowing them to mix their drinks. The park has also significantly increased shaded areas to help visitors escape the strong sunlight.
Legoland Hotel has launched three summer packages, each with unique attractions.
The "Summer Dream Package" includes a one-night stay in a pirate-themed room, breakfast buffet, and a one-day park pass, along with a Lego welcome gift (choice of one from three options) on the day of check-in. A limited number of bubble wands will also be provided on a first-come, first-served basis, available until September 5 for 200 rooms.
For families preferring a relaxed schedule, the "24-Hour Stay Package" offers early check-in at 1 p.m. and late check-out at 1 p.m. from Monday to Thursday, allowing guests to stay up to five hours longer than usual. Each day, the first ten rooms will receive a complimentary upgrade to a park view.
The "Second Day Free Package" is designed for budget-conscious weekday travelers, including a one-night stay, two-day park access, and breakfast buffet, with free entry to the park on the second day.
Exclusive content for hotel guests includes a pirate performance called "Bronze Hook Pirate Party" on the second floor adventure playground during the evening. Guests can also enjoy popular experience programs like the Kids Ground and Creative Workshop, as well as free access to the water play pool.
A Legoland Korea representative stated, "This summer, we have prepared a variety of packages and abundant water play content to ensure that every family visiting Legoland can enjoy their ideal vacation tailored to their travel style." More details about the festival schedule and hotel reservations can be found on the official Legoland website.
* This article has been translated by AI.
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