The Carrot Community, which facilitates offline interactions among neighbors, has surpassed 10 million monthly active users in the first half of this year.
According to data analyzed by Carrot on July 8, the number of community meetings increased by 74% compared to the same period last year, while membership grew by 128%. The creation of meeting schedules rose by 106%, and participation reviews surged by 191%, indicating a significant activation of the entire process from meeting setup to actual gatherings and feedback sharing.
In terms of user demographics, 14% are in their 20s, 26% in their 30s, 27% in their 40s, 23% in their 50s, and 8% are aged 60 and above, showing a balanced distribution across all age groups.
The growth of Carrot Community has also driven an increase in overall engagement time within the community tab. The total time spent on the community service rose by 103% year-on-year, with interactions among users—including posts, comments, and likes—reaching 83.17 million. This marks a 98% increase compared to the same period last year, averaging more than five interactions per second among neighbors.
In addition to offline meetings, new community services have contributed to the growth in the first half of the year. The online interest-based community, Carrot Cafe, saw a 46% increase in both the number of cafes and membership within a month of its nationwide launch in June. The Carrot Apartment service, which provides a space for residents of the same complex to communicate, also expanded its service area to nationwide complexes in February.
Last month, Carrot launched a unique meeting project called “Is This Not a Meeting?” which was selected through user voting to operate actual gatherings.
A Carrot representative stated, “The data from the first half of this year shows that our diverse community services have established themselves as spaces for connection and communication in users' daily lives.”
* This article has been translated by AI.
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