JobKorea announced on July 8 that it will distribute a free guide for employers on how to create job postings that increase application rates.
The guide suggests methods for writing effective job postings based on an analysis of over 30,000 job listings and applicant behavior patterns accumulated by JobKorea.
According to the analysis, job titles that are 10 characters or fewer are most effective in making a strong first impression. Additionally, company introductions that are concise, between 201 and 300 characters, yielded the best results.
More applicants were attracted when the number of responsibilities and benefits listed was higher. The ideal number of qualifications was found to be an average of 6.1 items, while preferred qualifications were most effective when listed as 5 to 8 items.
This guide can be accessed on the JobKorea website's announcements section and its official B2B content channel.
Jeong Eun-hye, head of the Insight Strategy Team at Worksphere, stated, "Job postings are the first point of contact between companies and talent, and the way they are written can significantly impact application outcomes." She added, "We hope this guide, which analyzes the extensive data and applicant behavior patterns accumulated by JobKorea and AlbaMon, will help shift job posting practices from intuition-based to data-driven approaches."
* This article has been translated by AI.
Copyright ⓒ Aju Press All rights reserved.