Public Home Shopping announced on July 21 that it will conduct a call for quality products, titled 'Everyone's Market,' to support small and medium enterprises, small business owners, and farmers in expanding their market access.
'Everyone's Market' is designed to provide practical market opportunities for all small and medium enterprises, small business owners, and farmers with quality products.
Applications will be accepted from July 22 to August 21 through the application page on the Public Home Shopping website. Applicants should include 'Everyone's Market' in front of their product name when submitting.
To lower the entry barrier for new participants, any small and medium enterprise, small business owner, or farmer wishing to expand their market through Public Home Shopping can apply, regardless of previous trading history. Products that pass internal evaluations and consumer product assessment committees will be eligible for sale through Public Home Shopping's online mall (Public Shop), live commerce (Public Live), and TV home shopping (Public Shopping).
Additionally, Public Home Shopping is conducting a 'Weekend Grocery Shopping' event every weekend to broaden the market for small and medium enterprise products and agricultural, livestock, and fishery products. This program has achieved approximately 620 million won in market support within two weeks of its launch on May 29.
A representative from Public Home Shopping stated, "We plan to provide our 11 years of home shopping operational expertise, not just product validation. We hope for significant interest in this public call for applications to help expand market access as a public institution home shopping service."
* This article has been translated by AI.
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