Dongdaemun Spicy Tteokbokki Expands Customer Engagement with App Discounts Amid Summer Heat

By Kang Min seon Posted : July 22, 2026, 10:32 Updated : July 22, 2026, 10:32

Dongdaemun Spicy Tteokbokki, a leading tteokbokki brand in South Korea, is offering various discounts and rewards for customers using its official app, Yop Tteok app, in response to the increased demand for delivery during the summer.


As a heatwave and monsoon season lead more consumers to order food for delivery rather than dining out, Dongdaemun Spicy Tteokbokki has implemented app-exclusive benefits that can be utilized for delivery, takeout, and dine-in orders.


Customers who place delivery orders through the Yop Tteok app can apply a 3,000 won discount coupon. After selecting their desired menu items, customers can use the coupon at the payment stage, allowing them to enjoy their meals at a more reasonable price without having to go out in the heat.


The same 3,000 won discount is available for customers opting for takeout. Additionally, those dining in at the restaurant can receive a 2,000 won discount, providing various options for customers to choose from based on their ordering preferences.


The app also features a point accumulation service. When customers order through the Yop Tteok app, 2% of the payment amount is credited as points, which can be used alongside CJ ONE points. Accumulated points can be redeemed for future orders, enhancing benefits for repeat customers.


Furthermore, the Yop Tteok app provides updates on brand events, promotions, and membership information, allowing users to check various offers and events simultaneously, thereby improving convenience.


Dongdaemun Spicy Tteokbokki emphasizes a brand experience centered around enjoying deliciously spicy dishes during the summer, aiming to enhance customer satisfaction through seasonal app benefits.


A representative from Dongdaemun Spicy Tteokbokki stated, "We are operating various benefits to ensure that customers can conveniently and reasonably enjoy our menu through the Yop Tteok app, even in the sweltering summer. We plan to continue expanding services tailored to customer usage patterns, including delivery, takeout, and dine-in orders."


Meanwhile, Dongdaemun Spicy Tteokbokki is continuously strengthening various customer benefits, including discount promotions and point accumulation, centered around the convenience of ordering through its official app.





* This article has been translated by AI.

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