SSG.com announced on August 5 that it will conduct pre-orders for Chuseok gift sets until September 15.
This year's Chuseok holiday will span from September 24 to 26, including the following Sunday (27), creating a four-day break. Due to the relatively short holiday period, SSG.com anticipates an increase in online gift purchases and has increased the quantity of holiday gift sets by about 10% compared to last year.
The product lineup has been enhanced to include both premium and budget-friendly options. Notably, the number of budget gift sets priced around 10,000 won has been expanded by 18% compared to last Chuseok.
Among the premium offerings, SSG.com will feature its own brand 'Jeongdam' fruit set, which includes apples, pears, Shine Muscat grapes, and apple mangoes, priced in the 95,000 won range. The 'Cheongdam Saebyeokjip' 1++ No.9 grade Korean beef grilling set will be available for around 300,000 won, along with over 70 types of food and lifestyle sets from Chosun Hotel & Resort and caviar sets from 'Caviari.'
For budget options, SSG.com has prepared food sets including 'Daecheon Kim' canned seaweed, 'Sajo' canned tuna, and 'Silla Myeonggwa' madeleines, all priced around 10,000 won. Gift sets from daily necessities brands such as 'Aekyung,' 'LG Household & Health Care,' and 'Luchipello' will also be available.
During the pre-order period, customers can enjoy discounts of up to 50% on select products. Depending on the purchase amount, customers can also receive up to 1.2 million won in SSG Money rewards or immediate discounts.
Members of the paid 'SSG 7 Club' will receive additional benefits. Exclusive deals on fruits, Korean beef, and tuna sashimi will be available, and members will earn 7% in SSG Money for purchases of SSG delivery sets and 3% for courier delivery sets. 'SSG 7 Club VIP' customers who have made four or more purchases in the last three months and spent over 1 million won will receive unlimited rewards.
Bang Seung-jae, head of marketing at SSG.com, stated, "We hope customers can prepare their Chuseok gifts reasonably by utilizing both pre-orders and membership benefits."
* This article has been translated by AI.
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