SK Telecom announced on August 9 that its 'T Long-Term Customer Program Table Day' event in Seoul concluded successfully, receiving a positive response from long-term customers. The event, held on August 8 at the Vista Walkerhill Seoul, attracted a total of 400 attendees, including long-term customers and their companions.
Table Day is a special invitation event designed to provide a unique culinary experience for customers who have been with SK Telecom for over 10 years. SK Telecom CEO Jeong Jae-hun welcomed guests personally on stage, expressing gratitude to long-term customers for their loyalty, following a similar event held in May called 'Forest Camping Day.'
During the event, Jeong introduced special guests, chefs Choi Hyun-seok and Kim Hee-eun, and presented thank-you cards and gifts to the invited customers. He had previously expressed appreciation for long-term relationships at the 'Forest Camping Day' and featured in a segment on the company's YouTube channel, 'DJ Honey's Story Sketch,' which has garnered 6.85 million views as of August 6.
Chefs Choi and Kim showcased a specially curated course meal and a live cooking show for Table Day. They prepared dishes using the same ingredients and theme, each adding their unique interpretation, and personally introduced the menu and cooking process. The longest-tenured customer in attendance received a dish prepared during the live cooking show. This Seoul event marked the highest interest and competition among SK Telecom's long-term customer invitation events to date.
SK Telecom is conducting Table Day events in five cities nationwide, inviting a total of 1,200 long-term customers and their companions. Events were previously held in Daegu and Busan in July, with upcoming events scheduled for Gwangju on August 15 and Daejeon on August 16, featuring high-end hotel buffets.
SK Telecom is integrating its long-term customer invitation events under the 'T Long-Term Customer Day' initiative, expanding experience-based benefits across various fields, including culinary, cultural, and entertainment. The 'Adventure Day' event, exclusively for long-term customers, will take place at Lotte World Adventure during late-night hours, with applications open until August 18. The event is set for September 12, running from 11 p.m. to 5 a.m.
Yoon Jae-woong, head of SK Telecom's Product & Brand Division, stated, 'This year, we have reintroduced our beloved culinary program, 'Table,' as 'Table Day' for long-term customers. We will continue to expand differentiated experiences and benefits to ensure that SK Telecom remains a company customers want to stay with for a long time.'
* This article has been translated by AI.
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