Deutsche Oktoberfest Korea announced on September 9 that it will host 'Oktoberfest Seoul 2026' from September 11 to 20 at the Mapo Cultural Storage in Seoul.
Oktoberfest is recognized as a major cultural heritage of Bavaria, Germany, and the world's largest folk festival. The organizers aim to introduce the traditions and values of Oktoberfest to South Korea and enhance cultural exchange between Korea and Germany. They have also received approval from the city of Munich to use the name Oktoberfest Seoul.
The Mapo Cultural Storage, a repurposed oil storage facility, aligns with the festival's theme of 'modern inheritance of tradition,' making it an ideal venue.
The event will feature a large beer tent (Festzelt) and will recreate the vibrant atmosphere of Oktoberfest in Seoul. Attendees can enjoy authentic beers, including Paulaner, and traditional Bavarian foods such as Schweinshaxe, pretzels, and Weisswurst. There will also be performances of traditional German music, local band stages, and interactive cultural programs.
Georg Wilfried Schmidt, the German Ambassador to South Korea, expressed hope that Oktoberfest Seoul will deepen the understanding of German culture among Seoul residents and visitors, strengthening the friendship between the two countries.
A representative from Deutsche Oktoberfest Korea stated, 'We plan to faithfully recreate the traditions and authenticity of Oktoberfest while offering a variety of experiential content tailored to local audiences.' They added, 'We also aim to contribute to Seoul's position as a leading global festival city in Asia.'
* This article has been translated by AI.
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