Lotte Launches 'LIFT' Program to Guide Youth Employment in Retail and Hospitality

Lotte is set to provide practical training for over 200 young people preparing for jobs in the retail, hotel, and service sectors. The program will focus on imparting know-how from the field, including the use of generative artificial intelligence (AI), resume writing, and interview skills over a 12-week period.
 
Starting on the 18th, Lotte will launch its Youth Job Academy 'LIFT' (Lifetime Inspiration For Tomorrow), as part of the K-New Deal Academy initiative led by the Ministry of Employment and Labor. Lotte selected the participants through a document review and online interviews.
 
The training will be divided into two tracks: retail and hotel/service sectors. It will begin with foundational job training, followed by hands-on experience, mentoring from industry professionals, and practical assignments aimed at enhancing essential workplace skills. The opening ceremonies were held on the 13th and 14th in Busan and Seoul, respectively.
 
The program will also include training necessary for job placement, such as job-specific consulting, resume writing, and mock interviews. Skills in AI usage will be part of the regular curriculum, allowing participants to practice generative AI applications and learn about real-world cases of AI implementation in Lotte's operations.
 
Lotte has structured LIFT into two courses: one for retail and another for hotel and service sectors. The retail course will involve Lotte Department Store, Lotte Mart, Lotte Super, Lotte Duty Free, and Korea Seven, while the hotel and service course will include Lotte Hotel, Lotte GRS, and Lotte JTB. Outstanding participants will receive preferential treatment in the document screening process when applying for jobs within related subsidiaries.
 
A Lotte representative stated, “LIFT is a practical training program that shares the experience and expertise Lotte has accumulated in the retail and hotel/service industries with young people. Lotte will continue to provide field-oriented education and support to help young job seekers enhance their job skills and competitiveness.”