Musinsa will share its technological achievements and development know-how gained from applying artificial intelligence (AI) in commerce services with external developers.
The company announced that it will host the 'Musinsa Pattern 2026 Tech Conference' on September 18 at the Bondavinci Museum in Gwangjin-gu, Seoul. This event aims to share Musinsa Tech's engineering capabilities and product development experiences with the developer ecosystem, focusing on innovative cases of using AI in commerce services and product development.
The conference will feature an opening keynote followed by a total of 16 sessions across two tracks: Atelier and Collection. During the opening keynote, Jeon Jun-hee, Musinsa's Chief Technology Officer (CTO), will present the company's technological vision and strategy.
CTO Jeon will also share practical insights gained from the process of applying AI to real services. He plans to discuss solutions to issues such as reliability verification and context understanding that can arise as AI development speeds up.
In the Atelier track, Musinsa will unveil technologies like the 'Star Map,' which connects fragmented system structures, and an integrated data platform that reliably handles large-scale traffic.
The Collection track will highlight how productivity and work methods have changed since the introduction of AI. Musinsa's tech leaders and developers will explain practical cases, including the design of an AI-based inventory platform, automated code generation linked to design systems, data architecture optimization, and reduced development lead times.
The conference is free for developers and product practitioners. A Musinsa representative stated, "This will be an opportunity to share concrete achievements and know-how gained from applying AI to actual projects, rather than just theories or possibilities."
Meanwhile, Musinsa introduced its app to ChatGPT in June, with plans to gradually expand its technological connections with global customers.
* This article has been translated by AI.
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