Xiaomi is targeting the domestic market by diversifying its wearable product lineup, ranging from smart bands priced in the 30,000 won range to smartwatches equipped with Global Navigation Satellite System (GNSS). The company aims to expand consumer touchpoints in the wearable market by increasing product options based on price and intended use.
Xiaomi Korea announced on August 31 the domestic launch of three new wearable products: the 'Redmi Watch 6 Lite,' 'Redmi Watch 6 Active,' and 'Xiaomi Smart Band 11 Active.' The company is also introducing the Bluetooth speaker 'Xiaomi Sound Play.'
The Redmi Watch 6 Lite features an independent GNSS that allows users to track outdoor exercise routes without a smartphone. It supports over 150 sports modes and is water-resistant up to 5ATM. The battery lasts up to 18 days, and it is priced at 84,800 won.
The Redmi Watch 6 Active comes with a 46.9mm AMOLED display and Bluetooth calling capabilities. It supports more than 140 sports modes and is priced at 54,800 won. The Smart Band 11 Active weighs approximately 18 grams and boasts a battery life of up to 21 days. It tracks heart rate, blood oxygen saturation, and sleep patterns, with a price of 39,800 won.
Xiaomi is launching these three products simultaneously to cater to various wearable demands, from smartwatches focused on exercise tracking to everyday health management bands.
Alongside these wearables, the Xiaomi Sound Play features 18W output and lights that respond to music. It is IP68 rated for dust and water resistance, with a maximum playback time of 14 hours, priced at 68,800 won.
The three wearable devices will be available for purchase starting September 1. Xiaomi Korea will offer discounts and point benefits for early buyers of each product.
* This article has been translated by AI.
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