The Korea Railroad Corporation Tourism Development announced the official start of operations for its new CEO, Song Kwang-seok, during an inauguration ceremony held at its headquarters in Yongsan, Seoul, on September 2.
In his inaugural address, CEO Song outlined a vision for creating a sustainable rail tourism company that balances public service and profitability.
To achieve this, he identified six key initiatives: on-site management, enhancing rail tourism competitiveness, innovating customer service, fostering regional cooperation, prioritizing safety, and promoting integrity and responsible management.
Specifically, he emphasized the importance of in-train crew services as a core customer touchpoint and pledged to actively gather on-site feedback to improve service quality. Additionally, he plans to expand tourism products that connect rail travel with local culture and tourism resources, promoting stay-type tourism that integrates travel, accommodation, and sightseeing to contribute to regional economic development. He also aims to enhance digital-based tourism services and strengthen proactive safety management systems focused on the field.
Song stated, "We will evolve from merely providing train travel to a company that connects people and regions through railways, creating new tourism value. In particular, we will enhance the quality of crew services, which are closest to our customers, to develop rail tourism services that customers can truly feel."
Before his appointment, Song had a long career in journalism, serving as the editor-in-chief of Daejeon Ilbo and as the head of Good Morning Chungcheong. He also gained practical experience in the rail industry and public institution management as a non-executive director at the Korea National Railway Corporation.
* This article has been translated by AI.
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