Samsung Life is set to introduce an insurance consultant training service utilizing artificial intelligence (AI).
The company announced on September 7 that it will launch the 'AI Role-Playing Service' in mid-September.
This service operates by having an AI digital human take on the role of a virtual customer, engaging in conversations with consultants. A key feature is the ability to conduct repetitive training sessions. The service was designated as an innovative financial service utilizing generative AI by the Financial Services Commission in July.
When consultants select customer types and consultation scenarios, the AI generates conversations tailored to those situations.
The service also incorporates a large language model (LLM) based on insurance expertise, allowing for dialogues that flow according to questions and responses, mimicking real customer consultations.
Samsung Life plans to use this service for product and consultation training for all consultants, including new hires, aiming to enhance the expertise of individual consultants and improve the quality of consultation services provided to customers.
A Samsung Life representative stated, “The AI Role-Playing Service is an example of implementing innovative technology in insurance sales through collaboration with outstanding startups. We will continue to expand partnerships with excellent companies to enhance the service quality experienced by our customers.”
* This article has been translated by AI.
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