Suwon Hosts 24th Korea-China-Japan PD Forum to Discuss Future of AI Content

By kim moonki Posted : September 9, 2026, 11:44 Updated : September 9, 2026, 11:44

The 24th Korea-China-Japan PD Forum is taking place in Suwon, where broadcasting and content industry professionals from the three countries are discussing the future of the content industry.


According to the city of Suwon, the forum, themed "The Future of East Asian Content in the Age of Artificial Intelligence (AI)," began on September 8 at the Suwon Convention Center and will run until September 11 at the convention center and the surrounding Hwaseong Fortress area.


During the opening ceremony on September 8, Suwon Mayor Lee Jae-jun stated, "While the media environment is rapidly changing alongside AI, the essence of content, which embodies the creator's intense contemplation and philosophy, remains unchanged. I hope this forum will be a meaningful time to explore new horizons for East Asian content at this significant turning point of AI."


This event is hosted by the city of Suwon and the Suwon Convention Center, with over 200 participants, including PDs, producers, and media professionals from Korea, China, and Japan.


On September 8, a forum session was held on the topic of "How Good Formats Are Born." On September 9, the main session featured selected documentaries, entertainment, and drama works from each country, along with insights from the directors on their production techniques.


Before the main session, Professor Hong Kyung-soo from Ajou University delivered a keynote speech on "The Current Status and Challenges of the Content Industry."


On September 10, a "Global Pitching Session" will take place, allowing creators to present their ideas and seek collaboration and co-production opportunities with domestic and international partners.


On September 11, participants will tour the Suwon Cultural Tourism sites, including Paldalmun Gate, Hwaseong Haenggung, the Traditional Culture Center, Haenggung-dong, Hwaseomun Gate, and Janganmun Gate, visiting drama filming locations.


A city official remarked, "We hope this forum will uncover and expand Suwon's history and culture into new content, and we will strive to promote the charm of Suwon as a global cultural tourism city both domestically and internationally."


Participants include directors from the China TV Artists Association, Shanghai Media Group, Kyoto Broadcasting, and MBS. Notable online video services from China, such as iQIYI and Bilibili, as well as Hai Shi Media and cultural tourism holding companies, are also represented, along with executives from Japan's AXon TelePAC and Telecom Staff.





* This article has been translated by AI.

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