Kakao to Soft Launch Paid Membership on October 1, Recruiting Initial Users

By BAEK SEO HYUN Posted : September 21, 2026, 09:28 Updated : September 21, 2026, 09:28

Kakao will soft launch its paid integrated membership service on October 1. Initially, it will allow a limited number of users to sign up on a first-come, first-served basis, with plans to gradually expand the subscriber base.


Kakao announced on the 21st that it has opened a notification page for the Kakao Membership soft launch.


The Kakao Membership is an integrated service that connects various Kakao offerings, including emoticons, TalkCloud, gifting, Melon, KakaoPay, and Kakao Securities. This marks Kakao's first integrated membership that combines existing paid services with new benefits for users.


To ensure stability at the service's launch, Kakao will introduce the Kakao Membership through a soft launch on October 1, starting with a limited number of users and gradually increasing the user base. Specific membership benefits will be disclosed on the same day.


Starting from the 21st, users can add the Kakao Membership Talk Channel as a friend to receive notifications about the soft launch. Kakao plans to send out an opening notification message and a sign-up link through this Talk Channel on October 1.


Kim Min-kyu, Kakao's performance leader, stated, “Kakao Membership is significant not just for bundling various benefits, but for allowing users to enjoy a more convenient and organic experience within a single membership. We plan to offer reasonable benefits that can only be experienced through Kakao Membership in the future.”





* This article has been translated by AI.

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