Woori Bank announced on October 30 that it has released a CM song advertisement titled 'We Can Do It,' featuring the newly appointed girl group RESCENE.
The advertisement aims to encourage individuals pursuing their dreams in everyday life and conveys Woori Bank's brand message of supporting customer growth.
RESCENE is a girl group known for hits like 'LOVE ATTACK' and 'Deja Vu,' as well as the popular catchphrase 'Yaho~!' that gained traction on YouTube. In this advertisement, they deliver a message of encouragement with their signature bright and energetic style.
The key lyrics of the CM song, 'We Can Do It,' embody the sentiment that 'we can all achieve our goals' while incorporating Woori Bank's name. The catchy melody and relatable lyrics are designed for easy sing-along.
Lee Hee-je, Deputy General Manager of Woori Bank's Brand Strategy Department, stated, "We planned this advertisement to empower everyone doing their best in their respective roles, and we will support our customers' challenges and growth."
The advertisement will be aired across various channels, including TV, radio, YouTube, and Instagram.
* This article has been translated by AI.
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