Seongnam Industrial Promotion Agency Hosts Global Experts to Share Startup Innovation Strategies

By park, jae, choen Posted : November 5, 2026, 16:12 Updated : November 5, 2026, 16:12

The Seongnam Industrial Promotion Agency held a special lecture featuring global innovation experts on November 3.


According to the agency on November 5, the lecture was part of an ESG seminar series aimed at enhancing startups' understanding of ESG management and strengthening their innovation capabilities to respond to global industrial changes.


Belén Suarez, chair of the EU Digital Startup Alliance and an expert in ISO innovation management, was the keynote speaker.


Startup representatives, employees, aspiring entrepreneurs, and members of the Innovation Forum attended the event to share insights on global innovation trends and corporate growth strategies.


The lecture addressed major global industrial changes, including AI, blockchain, the Green Deal, and the circular economy, as well as the business opportunities these present for startups.


It also introduced management strategies and sustainable growth methods based on innovative cases from global companies and promising startups.


Particularly, the lecture focused on the eight principles of ISO innovation management, which include value realization, future-oriented leadership, strategic direction, organizational culture, leveraging insights, uncertainty management, adaptability, and a systems approach.


Suarez explained that innovation management is not limited to the development of new technologies or products but is a continuous process of change across an organization's strategy, culture, and management systems.


She then shared strategies for applying these concepts to actual business management and innovating organizational and business models.


Following the lecture, a Q&A session and networking opportunity took place, allowing attendees to discuss global innovation cases and strategies for sustainable growth in startups.


The agency plans to continue offering educational programs and expert invitations to promote ESG management and enhance the innovation capabilities of startup companies.


Meanwhile, Lee Joo-yeon, the agency's director, stated, “We will continue to support the sustainable growth and competitiveness of Seongnam's startups through the expansion of ESG management and enhancement of innovation capabilities.”





* This article has been translated by AI.

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