South Korea and Viet Nam are each other's third-largest trade partners with a trade volume of $87.7 billion in 2022. There are some 8,800 South Korean companies running businesses in Viet Nam where consumers favor South Korean products because of their high quality.
KOTRA said that during the showcase event held on June 20 in Hanoi, the accumulated contract pursuit amount reached about $56 million, and the accumulated consulting amount of about $110 million. The contract pursuit amount refers to cases expected to be contracted within one year, while the consulting amount refers to cases expected to be contracted within three years.
"We conducted meetings with South Korea's premium consumer goods companies regarding their distribution expansion into Viet Nam's markets and were able to experience their products and services based on superb technology," Nguyen Van Chung, the Product Development Team Leader of Sunhouse Group, a leading household appliances and distribution company in Viet Nam, said.
"Through this event, we were able to witness the expansion of cooperation between our two countries, extending beyond the manufacturing sector such as intermediates and components, into the advanced and high-value-added fields of technology and services," KOTRA President Yoo Jung-yeol said.