The Seoul-based tech giant is scheduled to unveil new smartphones, watches and other devices at Galaxy Unpacked 2024 in Paris next Wednesday.
Following the event, Samsung will operate Galaxy Experience Spaces, also in Seoul, Berlin, Dubai and Jakarta, to showcase new Galaxy products and enhanced Galaxy AI features.
The spaces will allow visitors to experience the innovative ways these technologies impact daily life in areas such as creativity, productivity, and communication, the company said.
In Seoul, Galaxy Studio experience zones will be set up at the Hyundai Seoul, Lotte Avenuel Jamsil and Samsung Store Hongdae. These locations will feature airport-themed areas where visitors can explore how Galaxy AI transforms everyday scenarios like check-in and in-flight entertainment.
Global consumers will have the opportunity to engage with the new Galaxy ecosystem and AI-powered experiences, said Park Jung-mi, Samsung's MX (Mobile eXperience) Business Experience Marketing Group leader.