With BTS set to return on the 21st, the group is drawing fresh attention to Korea’s traditional culture, including museum projects tied to the band. After a National Museum product line known as “Muetts” linked BTS with the famed King Seongdeok bell, a new catalog of Korean paintings produced with a donation from BTS leader RM has also put cultural heritage in the spotlight.
According to the cultural sector on the 13th, visitors to Gyeongju National Museum can experience the bell’s sound in a way that is otherwise difficult to hear.
The National Museum Foundation of Korea and HYBE produced the Muetts items to mark the release of BTS’ fifth full-length album, “ARIRANG,” drawing motifs from patterns on the King Seongdeok bell.
The Unified Silla-era bronze bell is known not only for its decoration but also for its clear, solemn tone, often described as an “echo of a thousand years.” But regular bell-ringing at the museum stopped in 1992 to protect the artifact, making the sound hard to hear in person. The museum disclosed a sound-testing session in September last year for the first time in 22 years, but outdoor speakers have made it difficult to fully convey the bell’s distinctive beat effect.
The bell’s sound alternates in intensity. That pattern fueled a legend that a baby was sacrificed during casting because the ringing resembled an infant’s cry, giving rise to the nickname “Emille Bell.”
The museum offers an indirect way to experience the sound. A digital immersive video now screening in the digital theater on the first floor of the Silla Art Gallery uses projection mapping and 9.1-channel audio to recreate the bell’s resonance and form.
Kim Yun-i, a curator at Gyeongju National Museum, said the team “put a lot of effort into the sound,” adding that it reproduces even the beat effect that is hard to feel through outdoor speakers and has drawn a strong response from visitors. She said the video uses the bell’s actual sound recorded during the sound test, making the resonance more vivid. The video is part of the permanent exhibition and can be viewed during museum hours without a reservation.
Interest in Korean painting is also growing. The Overseas Korean Cultural Heritage Foundation, under the Korea Heritage Service, recently published a catalog titled “IT’S ______ HERE: Korean Old Paintings Shining Abroad,” bringing together Korean paintings held by major museums and art institutions overseas. It spans about 400 years of Korean painting, from the early 16th century to the 20th century.
The catalog was produced with funds donated by RM in 2022. It includes “Pyeongan-gamsa-do-gwa-geupjeja-hwanyeong-do (平安監司道科及第者歡迎圖),” held by the Peabody Essex Museum in the United States and highlighted last year after conservation work by the Leeum Museum of Art.
The 19th-century work depicts a series of events hosted by a provincial governor to celebrate two people who passed a provincial exam in Pyeongan Province. It shows a large procession, an outdoor banquet and an elaborate feast, portraying Pyongyang’s prosperity, goods and the people watching the festivities. The catalog will be distributed to national and public libraries and major research institutions in and outside South Korea for public access.
Kwak Chang-yong, secretary-general of the foundation, said the works in the catalog “carry meaning as a cultural bridge connecting Korea and the world,” adding that RM’s support for traditional culture “further raised the value of this catalog.”
* This article has been translated by AI.
Copyright ⓒ Aju Press All rights reserved.