As of the end of last month, Toss announced that FacePay has reached 4.83 million subscribers. There are now 330,000 offline merchants that accept FacePay.
FacePay is a facial recognition-based payment service that allows users to authenticate and approve payments with a single glance, eliminating the need to pull out a card or smartphone.
Toss is the only domestic payment service provider to have passed the preliminary review by the Personal Information Protection Commission for its facial recognition payment technology. The company highlights its compliance in the processing, storage, and utilization of biometric data as a key differentiator.
The company is also implementing a strategy to build its payment infrastructure by linking its subsidiary Toss Place's terminals with Toss Payments' PG services. Unlike other payment providers that have primarily focused on online growth, Toss has integrated offline payment experiences into its design.
A reduction in merchant burdens is also cited as a factor in the service's expansion. Merchants already using Toss terminals can activate FacePay without needing to replace their devices, and no additional fees are charged.
Looking ahead, Toss plans to expand FacePay into unmanned stores, late-night shops, and single-operator establishments to enhance both payment convenience and operational efficiency.
* This article has been translated by AI.
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