Peugeot’s All-New 5008 Smart Hybrid Targets South Korea’s Family SUV Market

By Lee Seongjin Posted : February 4, 2026, 00:03 Updated : February 4, 2026, 00:03
Peugeot All-New 5008 Smart Hybrid
Peugeot’s All-New 5008 Smart Hybrid. (Photo by Lee Seong Jin)
As SUVs continue to dominate South Korea’s auto market, Peugeot is seeking to expand sales with the “All-New 5008 Smart Hybrid,” a full redesign returning after 10 years.

Planned and built in France, the third-generation 5008 combines Stellantis’ next-generation STLA electrified platform with a smart-hybrid powertrain. It is a family SUV that can seat up to seven.

On Feb. 2 in Gimpo, the new 5008’s front end showcased Peugeot’s latest family design, including a floating-style emblem, a gradient front grille and pixel LED matrix headlamps, shifting the model’s look toward a more futuristic feel.

From the side, a longer wheelbase and higher beltline added a planted stance. Black roof rails and matte gray DLO (day light opening) trim emphasized SUV toughness without looking overdone.

At the rear, 3D LED taillamps and horizontal lettering added visual stability. Stellantis said the rear spoiler was designed with airflow in mind and helps improve high-speed stability and fuel efficiency.  
All-New 5008 Smart Hybrid 21-inch curved display
The All-New 5008 Smart Hybrid’s 21-inch curved display.
Inside, a 21-inch curved display stood out. Rather than two screens joined together, it is presented as a single large display. Compared with the previous generation, where the screen sat deeper in the dashboard, the new unit appears to float, reducing eye movement and helping the driver stay focused.

The system supports wireless Apple CarPlay and Android Auto, but on a roughly 60-kilometer round trip from Gimpo’s Forellium to Ganghwa in Incheon, the built-in navigation was used. Peugeot has been adopting TomTom navigation since 2022. It does not reflect traffic and road conditions the way commonly used services such as Tmap do, but map updates have improved visibility compared with the previous generation.

A key strength is quietness. Even above 100 kph on the highway, the vehicle accelerated smoothly with little noise. In the city, regenerative braking helped save fuel. The combined fuel economy is 13.3 kilometers per liter.

The second row uses three individual seats, each supporting sliding, reclining and 40:20:40 folding, allowing three adults to adjust seating to fit their needs. It also includes heated seats, side-window sunshades and an air-quality monitoring function. The third row has two independent seats with 50:50 folding.

With the third row up, cargo space is 348 liters. Folding the third row expands it to 916 liters, and folding the second row as well increases capacity to a maximum of 2,232 liters.  
All-New 5008 Smart Hybrid second and third rows
Second- and third-row seating in the All-New 5008 Smart Hybrid.
Bang Sil, CEO of Stellantis Korea, said the company is preparing to compete in what he called South Korea’s most fiercely contested family SUV segment.

“While preparing for competition in Korea’s most intense family SUV market, I want to ask whether people feel they must give up their own taste and sensibility for their family,” Bang said. “The All-New 5008 Smart Hybrid is a French family SUV that offers space and practicality for the family while letting the driver keep their sensibility and preferences.”

He added that this year, 5008 sales will account for more than 30% of Peugeot’s total sales.



* This article has been translated by AI.

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