Meta Begins Charging for AI Services, Starting at $7.99 per Month

by AJP Posted : May 28, 2026, 10:30Updated : May 28, 2026, 10:30
A large logo installed in front of Meta Platforms' headquarters in Menlo Park, California
A large logo installed in front of Meta Platforms' headquarters in Menlo Park, California. [Photo=AP]
Meta has initiated the monetization of its artificial intelligence (AI) services. While a free version of Meta AI will continue to be available, users who heavily utilize image and video generation, as well as advanced reasoning features, will be charged. This move comes as the company seeks to expand its revenue sources amid increasing investment costs.
According to reports from The Verge and others on May 27, Meta plans to test its dedicated paid AI products in Singapore, Guatemala, and Bolivia starting next month. The offerings include "Meta One Plus" and "Meta One Premium," priced at $7.99 and $19.99 per month, respectively.
The free version will remain accessible, but there will be usage limits on advanced features such as image and video generation and complex question answering. Paid subscribers will have greater access to these functionalities.
The company is also expanding its paid offerings for Facebook, Instagram, and WhatsApp. "Facebook Plus" and "Instagram Plus" will cost $3.99 per month, while "WhatsApp Plus" will be available for $2.99 per month. These subscriptions will include extended story exposure times, additional pinned chats, and premium stickers.
Additionally, products aimed at creators and businesses are being introduced. The "Meta One Essential" subscription will be priced at $14.99 per month, while "Meta One Advanced" will cost $49.99 per month. These plans will offer features such as verification badges, enhanced search visibility, and the ability to include external links in posts and short videos.
This shift towards monetization is closely tied to Meta's increasing investment burdens. According to Reuters, the company raised its capital expenditure forecast for 2026 from an estimated $115 billion to $135 billion to a new range of $125 billion to $145 billion during its first-quarter earnings report. As costs for data centers and computational infrastructure rise rapidly, investors are becoming more sensitive to the timing of returns on these investments.



* This article has been translated by AI.