Kakao Entertainment's music platform Melon has demonstrated significant global interest in K-pop with its 'Global K-Chart,' attracting 1.02 million users within just one month of its launch.
On July 15, Kakao Entertainment reported that the Global K-Chart, introduced in June, received visits from approximately 1.02 million users across 160 countries.
Indonesia had the highest number of visitors, followed by Japan, the Philippines, the United States, Australia, and Thailand.
The Global K-Chart aggregates data from Melon in South Korea, Tencent Music in China, and Line Music in Japan, providing a comprehensive K-pop chart for these three countries. In other regions, it is accessible exclusively through mobile web.
Notably, despite being available only via mobile web for international users, the service recorded 1,017,573 unique visitors, indicating strong interest.
The interest in the Global K-Chart has also contributed to an increase in overall traffic on Melon. The total unique visitors to Melon's mobile web, combining both domestic and international users, rose by 36.1% compared to May, marking the highest level for the first half of the year.
Online reactions have been enthusiastic. Over the past month, mentions related to the Global K-Chart across more than 30 global communities, including X (formerly Twitter), reached 100,000.
A Melon representative stated, "The fact that over 1 million users from 160 countries have sought out the Global K-Chart, launched by South Korea, China, and Japan, indicates that global K-pop fans have been waiting for a reliable integrated chart. We will continue to actively engage with K-pop fans worldwide and strive to establish the Global K-Chart as a leading K-pop chart."
* This article has been translated by AI.
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