Beauty company APR has achieved record quarterly results, driven by rapid growth in the North American and European markets. The company's revenue for the first half of the year approached 90% of last year's total annual revenue, with operating profit also reaching levels comparable to last year's figures.
APR announced on August 5 that its consolidated operating profit for the second quarter of this year surged 134.5% year-on-year to 190.6 billion won, marking the highest quarterly performance in its history. Revenue also grew by 134.2% to 767.5 billion won, achieving record results. The operating profit margin reached 24.8%.
For the first half of the year, APR's cumulative revenue totaled 1.36 trillion won, the highest ever for a half-year period. This figure represents 89.1% of last year's total annual revenue of 1.5273 trillion won. The operating profit for the first half was 342.8 billion won, accounting for 94.9% of last year's annual operating profit of 361.4 billion won.
In the cosmetics and beauty sector, revenue soared 185.5% year-on-year to 648.3 billion won, achieving the highest quarterly performance due to global market expansion, the growth of online and offline channels, and product line diversification.
Notably, international sales, particularly in North America and Europe, increased by 178% year-on-year to 704.2 billion won, making up 92% of total revenue. The combined revenue share from North America and Europe jumped from 40% to 68%.
Revenue from North America reached 376.3 billion won, a 264.6% increase compared to the same period last year. This growth reflects the continued rise in online sales and the expansion of offline distribution networks through major retailers like Target and Walmart in the U.S.
In Europe, revenue skyrocketed 380.3% to 145.1 billion won. The expansion of online distribution networks in key countries such as the UK, France, Germany, Italy, and Spain has positioned Europe as a new growth driver following North America.
Revenue in Asia also rose by 14.5% to 121.1 billion won, while other regions, including the Middle East and Latin America, saw a 325% increase in revenue to 61.7 billion won.
However, domestic revenue fell by 14.5% year-on-year to 63.3 billion won, impacted by the downsizing of non-core businesses. This suggests that APR's growth strategy is increasingly focused on its overseas cosmetics business in North America and Europe.
An APR representative stated, "We plan to continue enhancing our product and brand competitiveness while expanding our global distribution network to sustain growth in international markets."
* This article has been translated by AI.
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