Deputy Prime Minister and Minister of Economy and Finance Lee Hyung-il visited the Korea Grand Festival (Kogpe) on November 6 to encourage domestic consumption.
Accompanied by Lee Byung-kwon, Second Vice Minister of SMEs and Startups, Lee visited the Happy Department Store in Mokdong, Seoul, to check on the 'Happy Inventory Discount Event' and to support small and medium-sized enterprises (SMEs) and small business owners.
According to the Ministry of SMEs and Startups, the Deputy Prime Minister and the Vice Minister toured various sections of the store, examining practical and discounted products such as clothing and household items. They engaged with shoppers looking for bargains and listened to their feedback.
During the visit, Deputy Prime Minister Lee stated, "While our economy is laying the groundwork for recovery through recent export improvements and increased investment, it is crucial that the warmth of this growth permeates local markets and the daily lives of our neighbors. I hope that the kind of smart consumption seen at the Happy Department Store's 'Happy Inventory Discount Event' spreads nationwide as a strong support for SMEs and small business owners."
He added, "The valuable steps and purchases made by each citizen are the greatest driving force that energizes the South Korean economy. I encourage everyone to visit the various Kogpe events happening across the country, in addition to the Happy Inventory Discount Event."
Second Vice Minister Lee Byung-kwon expressed his commitment, stating, "We will do our utmost to ensure that this consumption festival brings joy of practical spending to citizens, sales success to merchants, and vitality to local communities."
Meanwhile, the Korea Grand Festival, the largest consumer event in South Korea, runs until November 15.
* This article has been translated by AI.
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