SEOUL, November 11 (AJP) - Sookmyung Women's University Technology Holdings has completed a seed investment in Pink Packer Co., a global livestock distribution tech startup. The investment was made through the "Seoul Campus Town University Startup Private Investment Association," jointly established by Sookmyung Women's University, Kookmin University, and Sogang University.
Sookmyung Women's University Technology Holdings is the entity that manages the university's startup investment and commercialization programs. It supports university-based ventures and represents Sookmyung Women's University in collaborative initiatives such as the Seoul Campus Town project, bridging academic research with entrepreneurial growth.
Pink Packer specializes in connecting meat supply and demand between countries using AI-based matching technology. By analyzing data on lesser-preferred livestock parts by region, the company helps optimize logistics and reduce food waste, transforming undervalued resources into high-value products in line with ESG principles.
In 2025, Pink Packer was selected by the UN Food and Agriculture Organization (FAO) as one of the global top 10 startups, earning international recognition. The company, which joined the Sookmyung University Campus Town earlier this year, has built a foundation for growth through technical collaboration with Sookmyung Women's University Technology Holdings.
Through this partnership, Pink Packer plans to enhance its platform and use the new investment to expand into overseas markets and validate its business model globally.
Jung Jin, CEO of Pink Packer, said, "This investment marks the beginning of our full-scale effort to innovate data-driven livestock distribution and build a global model that combines sustainability with profitability."
Shin Ji-young, CEO of Sookmyung Women's University Technology Holdings and professor at the Department of Mechanical Systems Engineering, noted, "Discovering and nurturing companies with innovation and global scalability is a key task for the startup ecosystem. Sookmyung Women's University Technology Holdings plays a unique role by connecting corporate discovery, technology collaboration, and investment attraction, and Pink Packer is a strong example of this effort."
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