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Korea Tourism Organization taps influencers to promote regional food tourism
Korea Tourism Organization taps influencers to promote regional food tourism SEOUL, June 30 (AJP) - The Korea Tourism Organization has launched a regional food tourism campaign with 33 overseas influencers as South Korea seeks to turn growing interest in Korean food into travel beyond Seoul. The state tourism agency, led by President Park Sung-hyuk, held a launch event for "K-Local Food Hunters 33" at Samcheonggak in Seoul on Monday. Through Thursday, the program will send participants to different regions to taste, film and share local dishes wi June 30, 2026