The Ministry of Culture, Sports and Tourism and the National Institute of Korean Language on Wednesday released results of a public survey on “public language that needs improvement.”
The survey was conducted from Dec. 24-30, 2025, of 3,000 people nationwide ages 14 to 79. It was based on 30 difficult words and incorrect expressions frequently encountered in media that influence everyday language use, including broadcasting, news outlets and social media.
The item most respondents said should be changed was excessive honorific wording, such as “That product is sold out” phrased with an honorific ending and “Your coffee has come out,” another over-polite service expression. A total of 93.3% said such wording should be replaced.
Many also said confusion between the Korean forms equivalent to “do” and “does” should be corrected (90.2%). Other items cited as needing improvement included misuse of the expression meaning “keep in mind” (74.8%) and confusion between two similar verbs meaning “to guess correctly” (71.2%). More than 70% also said hateful or discriminatory expressions should be improved, including the derogatory suffix “-chung” (87.1%) and the phrase “suffer from a disability” (78.7%).
More information on the selected expressions and recommended usage is available on the National Institute of Korean Language website and the “Let’s Use Easy Korean” website.
The ministry and the institute said they will launch a public awareness campaign based on the “30 public-language items that need improvement,” including producing and distributing short-form videos such as Shorts and Reels to promote proper Korean usage, especially among younger people.
* This article has been translated by AI.
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