SEOUL, March 13 (AJP) -An electronic billboard near Gwanghwamun Square flashes the announcement: BTS is coming back.
The towering digital screen lights up the intersection in central Seoul with promotions for “BTS Comeback Live: ARIRANG,” the group’s highly anticipated concert scheduled for March 21 — just eight days away.
Around the historic square, the city is already wearing the band’s colors.
Towering buildings along the Gwanghwamun boulevard are draped in BTS banners while giant screens cycle through images of the group, turning the capital’s ceremonial avenue into a preview of the global spectacle to come. Streets that usually carry office workers and tourists now play host to growing crowds of fans stopping to photograph the banners and billboards.
The transformation is part of the buildup to BTS’s return as a full group after about three years and nine months.
The concert, titled “BTS Comeback Live: ARIRANG,” will take place at 8 p.m. on March 21 at Gwanghwamun Square, bringing one of the world’s biggest pop acts back to the heart of Seoul.
The concert, titled “BTS Comeback Live: ARIRANG,” will take place at 8 p.m. on March 21 at Gwanghwamun Square, bringing one of the world’s biggest pop acts back to the heart of Seoul.
A day before the performance, the group will release its fifth full-length album, “ARIRANG,” worldwide at 1 p.m. on March 20. The album features 14 tracks, including the title song “SWIM,” with leader RM participating in writing the lyrics.
Authorities expect the comeback concert to draw one of the largest crowds ever assembled in the historic district.
Police estimate that around 230,000 people could gather near Daehanmun Gate of Deoksugung Palace, while as many as 260,000 spectators may line the boulevard toward Sungnyemun Gate, turning the entire area into a vast open-air concert venue. For fans unable to attend in person, the event will be livestreamed globally on Netflix in more than 190 countries, extending the spectacle far beyond Seoul.
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