Im Soo-jung Chooses 'DCLASSY CaHA' to Target Collagen Booster Market

by Park boram Posted : May 21, 2026, 17:18Updated : May 21, 2026, 17:18
Premium medical aesthetics brand DCLASSY model actress Im Soo-jung
Premium medical aesthetics brand 'DCLASSY' model actress Im Soo-jung [Photo=DNC Aesthetics]

DNC Aesthetics is making strides in the collagen booster market with its premium medical aesthetics brand, 'DCLASSY.'

As demand for natural skin improvement and long-term skin health grows, the company is accelerating its market expansion with 'DCLASSY CaHA,' which emphasizes safe ingredients and natural volume formation.

According to industry sources, DCLASSY CaHA is a collagen booster based on calcium hydroxyapatite (CaHA). CaHA is known for its high biocompatibility and is a mineral component that makes up human bones and teeth.

Unlike hyaluronic acid (HA) fillers that directly fill the injection site, DCLASSY CaHA creates volume immediately after the procedure and gradually breaks down in the body, inducing natural collagen production. It stimulates fibroblasts in the skin to improve skin elasticity and texture, enhancing the overall skin environment.

Patented method for calcium hydroxyapatite CaHA component
Patented method for calcium hydroxyapatite CaHA component [Photo=DNC Aesthetics]

A research team led by Professor Park Gwi-young at Chung-Ang University found that after 24 weeks of treatment with the CaHA collagen booster, improvements in mid-facial volume, skin hydration, barrier function, and elasticity were observed. Notably, a pilot study involving ten adults aged 19 to 70 showed significant improvements in skin barrier, hydration, elasticity, and wrinkle reduction.

Additionally, a separate clinical study involving 32 adults aged 35 to 59 confirmed an average 51% increase in dermal and epidermal thickness based on ultrasound evaluations. The study also indicated that patient satisfaction remained high for over a year.

DCLASSY has recently appointed actress Im Soo-jung as its brand model and is expanding its brand campaign across various channels, including TV advertisements, digital photo shoots, OTT platforms, YouTube, and digital signage. This strategy aims to broaden consumer engagement in the premium medical aesthetics market.

An industry insider noted, "There is a clear trend in the medical aesthetics market favoring natural changes, such as improved skin elasticity and texture. The CaHA-based collagen booster aligns with recent market demands for enhancing the skin's internal environment and promoting healthy changes."



* This article has been translated by AI.