Naver has launched a customized Place service based on actual treatment data from animal hospitals. This enhancement allows pet owners to more easily find suitable veterinary clinics by comparing treatment types, diseases, and medical histories.
On June 15, Naver announced the introduction of Place Plus, a specialized service for animal hospitals that integrates with partner systems. The service provides the latest treatment statistics and specialized information for each hospital on Naver Place and Naver Maps.
Previously, users had to search for treatment information directly on hospital websites or through pet owner communities. Now, they can view and compare treatment data for each hospital at a glance on Place.
Place Plus automatically reflects the latest treatment information by linking with animal hospital management systems. Users can access statistics on frequently visited treatment categories, days and times of visits, proportions of treatment types, and re-visit rates by animal species and age over the past three months.
The search functionality has also been enhanced. Users can easily find hospitals that provide the desired treatment services by filtering based on the type of animal, treatment category, disease name, and availability of additional services such as hospitalization and grooming.
Through this service, Naver aims to strengthen its data-driven search competitiveness in the pet healthcare sector.
Lee Se-hoon, leader of Naver Place's business planning, stated, "As the number of households with pets continues to rise, the demand for specialized information about animal hospitals is steadily increasing. We will continue to expand the service range so that users can easily find the right hospital for their pets through Place search alone."
* This article has been translated by AI.
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