KB Kookmin Bank is strengthening its asset and health management services for senior customers in collaboration with Gangbuk Samsung Hospital.
On July 20, KB Kookmin Bank announced that it has signed a memorandum of understanding (MOU) with Gangbuk Samsung Hospital to promote senior health and expand a culture of giving. The signing ceremony was attended by Lee Yoon-seok, Executive Director of KB Kookmin Bank's Wealth Management Division, and Jeon Won-sang, Vice President of Gangbuk Samsung Hospital, along with other officials from both sides.
The agreement aims to integrate financial and medical services to provide senior customers with both asset management and health care.
Initially, the two parties plan to develop customized asset management and recognition programs for donors and promote joint initiatives to encourage legacy donations. They will also operate health promotion programs targeted at senior customers.
Additionally, KB Kookmin Bank will offer retirement planning and asset management services centered around its senior-focused brand, 'KB Golden Life,' while Gangbuk Samsung Hospital will support health management programs and donor recognition services.
Recently, KB Kookmin Bank expanded its KB Golden Life Centers to 19 locations nationwide and is hosting seminars for senior customers, providing a total care service that encompasses both financial and non-financial aspects.
A representative from KB Kookmin Bank stated, "We have been able to enhance our senior services by linking finance and healthcare, and we will expand our collaboration with specialized institutions to support our customers' stable and healthy retirement."
* This article has been translated by AI.
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